You see 20-30 clients per week.
You have lost some clients since Covid.
You have 1-2 extension clients every couple of weeks.
Learn from hairstylists who are servicing 6-10 hair extension clients per week.
Only half of these clients get hair longer than their collar bone.
The service time is between 10 minutes and 45 minutes most of the time.
Most clients are aged 30-50.
Watch the videos below to learn how a stylist grew her business with add-services that only take 10-30 minutes.
Stefanie Castor shares how she developed her tape in extensions clientele that has her seeing 6 - 8 extension clients per week. Skill and education are important but it is her ability to understand who the ideal extension clients are that is the real lesson here!
Stefanie Castor describes how as a mom and busy stylist she manages to look great while behind the chair for ten hours a day, all without spending 45 minutes styling her hair. She shares how they have given her fine hair the density and volume of ten years ago and allow for minimal maintenance. Her personal experience set her on the road to growing a loyal clientele of happy extension clients.
Stefanie Castor describes how women of all ages and hair types can benefit from her ability to give them back the hair they had ten or fifteen years ago. Long, sexy hair is only one type of result that Tape In Hair Extensions can give women.
Stefanie Castor has been a national educator for a very successful tape in hair extensions brand. So we know she has the technical skills and knowledge to be very successful behind the chair with hair extensions.
However, I believe the real secret to her success is how her clients are so impressed by how great she looks as a wearer of hair extensions herself.
Her clients marvel at how they didn't know she wore them and how natural and believable her style is. She is not selling them a service, she is sharing what makes her look great as a woman and they want the same result.
This is a very important lesson for stylists who offer tape in hair extensions to their clients but don't wear them on themselves.
They produce the promised results while the client is still in your chair. She feels delighted about her hair immediately. The service is affordable for clients and profitable for hairstylists. It does NOT damage your client's hair! The hairstylist feels very confident in their technical ability to produce those results and has everything they need to provide the service perfectly. Lastly, hairstylists are able to excite their clients about this service, with imagery that shows women who look like their clients enjoying the service. This video describes how you can offer an add-on service that excels in all six of those behaviors. Check it out and see how many of your clients might be interested.
Many clients are willing to wear a mask while getting a service in your salon but they can be a nuisance or become tiring to hold in place. Watch this demonstration of how to customize a mask quickly so that the ear loops are out of your way and yet the mask stays in place during the entire service.
We are all familiar with trying to maintain a positive mental attitude, especially when times are tough. Most of us are not so familiar with how our view of the world around us might be impacting our ability to respond effectively. This video shows the common view in six very important parts of our lives and six different approaches that have proven more useful in dealing with the challenges. We all have the common view at least some of the time so no shame there. Check it out and see if it helps you adopt the more effective response a little more often.
They work on the same clients! Stefanie describes simple ideas that hair stylists can implement quickly to start having clients get add-on services with tape in hair extensions. These are not difficult from a technical standpoint, they require a change in mindset for most hairstylists, in order to see the opportunity.
Most clients are visual people and it is best to use extensions themselves to show clients what they could do for them. Stefanie describes specific ways she uses her own hair, clip-ins or a swatch ring to help her clients "see" what she can do for them. This will be very useful for hairstylists who understand how to do extensions but only have about 3 to 5 different extension clients.
Many hairstylists feel uncomfortable about asking clients for referrals. Others say they have limited success when they do ask for them. Stefanie describes how she has had great success with referrals provided she does it at the right time and in a way that makes her clients feel comfortable. In her process it's all about women helping women and is very lovely.
his is not a technical video. It is a very successful stylist describing how she responds to clients when they show her a picture of Kylie Jenner and want to look like her. Stefanie handles this with tact and compassion and gently moves the conversation into where she can help her client look like the best version of themselves. Often this involves using tape in extensions for dimensional color as well as volume and density.
Many stylists don't offer hair extensions because they feel they can make more money doing cuts and colors all day long. Is anyone doing cuts and colors all day long these days? Stefanie describes how half of her extension clients are women ages 30-50 who have fine hair and want their density back. She gives this to them in 15 - 30 minute add-on services that are profitable for her and a great price for her clients.
Stefanie services between 6 and 8 tape in hair extension clients per week and half of those are using them for adding volume and density to their existing length. She offers these move-ups for the best value we have ever seen and yet she is making a good living! Listen to her ideas and adapt them to your clients and market.
Our swatch ring is made from full sandwiches of our 17" hair extensions!
Your client will see what the color and length will look like on them.
This video shows how this tool allows you to put over 20 different color combinations into the clients hair.
A lot of fun and very inspiring for clients!